Is Dell claiming it's better than all that Apple magic?
The claims that tech companies make can sometimes walk the line between outlandish and confusing. And fall painfully between the two.So when I espied Dell Technologies' new ad, I tried to breathe deeply and just feel.Here, you see, is "Westworld" actor Jeffrey Wright expounding on the idea of magic.Sure, he says, it can transform a frog into a prince and happiness into sadness, but that's nothing. Because magic can't, in fact, transform your business.