5 Reasons Your Company Needs Account-Based Marketing

| September 3, 2019

Every company can benefit from account-based marketing, no matter your size or target market. These are our top 5 reasons why your company would benefit from incorporating ABM tactics into your marketing strategy. If you go to any marketing conference or presentation, chances are you’ll hear about the struggles that organizations are having with aligning their marketing and sales teams. For many years, the situation looked like this: marketing reeled in leads and passed them to the sales team. The sales team established one-on-one relationships with the leads, hoping to eventually turn them into paying clients.
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Computer Network Systems

CNS is a major ICT system integrator and solution provider in UAE and Sultanate of Oman. Over 500 customers trust us to design, implement and maintain their ICT systems. C