Agencies See Growth in Content Marketing Business

The Content Advisory | June 19, 2019

Agencies are banking on content marketing. That’s the key finding in the newly released Content Marketing Institute 2019 Agency Survey. This inaugural research looks at how full-scope agencies, as well as specialized agencies, are doing content marketing for clients, how well it’s working, and some new opportunities. This survey expands on CMI’s previous agency research, which had only focused on how agencies use content for their own marketing. Nearly half of respondents from both types of agencies say content marketing services comprise 50% or more of their total business. About half of respondents from both types of agencies say they’ve been offering content marketing services for seven or more years. 61% of respondents from both types of agencies indicated their agency offers a full scope of content marketing services; another 37% said it offers a specialized service(s) related to content marketing. 73% of respondents from full-service agencies say they are extremely/very successful in achieving their clients’ content marketing goals.

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In this video, we demonstrate imaging the primary rack in a VMware Cloud Foundation instance. We've deployed and configured the imaging appliance with the software bundle on a laptop that's plugged into the management switch. From here we'll kick off the imaging process that will deploy and perform the "first-boot" configuration of the two top-of-rack switches, the management switch, and the 12 qualified vSAN Ready Nodes in the system.


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VMWARE

Virgin Media O2 Partners with VMware to Complete 5G Roll-out Across UK and EU

Virgin Media | March 28, 2022

Virgin Media O2 UK has selected VMware to help modernise its network and enable the continued success of its 5G rollout. The company will leverage VMware Telco Cloud Infrastructure to rapidly design, build, test and implement virtualised network functions, boosting innovation across its network and the delivery of new services. The collaboration has underpinned the deployment of Virgin Media O2’s 5G network over the past 16 months. VMware’s Telco Cloud Infrastructure delivers a single horizontal platform enabling Virgin Media O2 to simplify, scale, and better protect its core cloud networks. Operating a reliable, agile network that can be efficiently upgraded to maintain quality of coverage is fundamental to the success of Virgin Media O2’s 5G network – particularly in highly regulated and competitive markets. Virgin Media O2 will also leverage VMware Tanzu for Telco's Kubernetes cluster capabilities to build Containers as a Service (CaaS) proficiency. This will support the next generation of containerised network functions and enable Virgin Media O2 to maintain and expand the network’s ability to support multi-vendor solutions. Being able to onboard functions and interoperate between different vendors is essential in rapid deployment. VMware’s common platform enables Virgin Media O2 to add these incrementally. “As the rollout of 5G networks comes close to completion, service providers need to be able to modernise their network infrastructure quickly, simply, and economically. The best way to do this is through a single platform that can automate and streamline delivery of multi-vendor network functions,” said Sanjay Uppal, senior vice president and general manager, Service Provider & Edge, VMware. “Through its work with VMware, Virgin Media O2 is able to deploy a network infrastructure that enables the successful roll out of its 5G services without limitations, by harnessing the agility, flexibility, and consistency of a common platform.” Virtualising and modernising our network is essential if we are to cement our position as the leading telco provider across UK and EU and we are delighted to partner with VMware to achieve this. By utilising a consistent, NFV- and cloud-native platform for onboarding and managing our workloads and network functions, we are able reinvest into the network and our customers with a service we can be proud of.” Chris Buggie, Director of Infrastructure & Cloud Engineering & Delivery, Virgin Media O2 About VMware VMware is a leading provider of multi-cloud services for all apps, enabling digital innovation with enterprise control. As a trusted foundation to accelerate innovation, VMware software gives businesses the flexibility and choice they need to build the future. Headquartered in Palo Alto, California, VMware is committed to building a better future through the company’s 2030 Agenda.

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SERVER VIRTUALIZATION

Beyond Identity Expands Integrations With Leading SSO Providers

Beyond Identity | April 18, 2022

Invisible, unphishable multi-factor authentication (MFA) provider Beyond Identity today announced integrations with additional single sign-on (SSO) solutions from CyberArk, Google Cloud, OneLogin by One Identity, Shibboleth, and VMware to accelerate enterprise and higher education adoption of completely passwordless MFA. These new integrations – which come on the heels of Beyond Identity announcing $100 million in Series C funding – further expand the industry’s most extensive ecosystem of identity and SSO providers committed to the advancement of passwordless MFA. Passwords remain the most vulnerable link in the authentication chain and are involved in 80% of data breaches. Passwords are a compromised authentication method and an initial attack vector for ransomware and account takeover attacks. Adversaries employ phishing techniques to steal credentials or simply purchase previously stolen passwords to gain access. Recent high-profile security breaches, such as TransUnion South Africa, further underscore the fact that passwords are the root cause of cyberattacks. The prevailing assumption is that MFA will protect organizations from password-based attacks. Unfortunately, attackers are easily bypassing existing MFA solutions at scale. To shore up the federal government’s cybersecurity defenses and deliver on President Biden’s Executive Order on Cybersecurity, the Office of Management and Budget (OMB) recently released a Zero Trust Architecture Strategy that requires agencies to stop using easily phishable MFA, including push notifications, one-time passwords over SMS, and voice-based systems. “Strong authentication” is a foundational component of any zero trust strategy, and the U.S. government now requires “passwordless MFA.” “Beyond Identity’s approach aligns with the OMB’s recent guidance: passwordless MFA with no phishable factors,” said Kurt Johnson, Vice President of Strategy and Business Development at Beyond Identity. “We are thrilled to welcome cybersecurity leaders CyberArk, Google Cloud, OneLogin by One Identity, Shibboleth, and VMware into our technology ecosystem. We look forward to bringing secure and frictionless MFA to these important solutions with our Secure Work product that transforms the user experience while significantly bolstering defenses.” Secure Work, one of three products built on Beyond Identity’s cloud-native platform, safeguards an organization’s SaaS apps, cloud resources, and critical data by eliminating passwords and restricting access to authorized and secure devices. It empowers zero trust by cryptographically binding a user’s identity to their devices with proven public/private key technology. The solution ensures every device has the correct security settings and required security software running at the time of login – before granting access. Beyond Identity’s advanced authenticator collects dozens of device security posture checks at the time of login. These granular security attributes can then be used to enforce security policies and stop risky users and devices from authenticating, protecting all critical resources. About Beyond Identity Beyond Identity is fundamentally changing how the world logs in with a groundbreaking invisible, unphishable MFA platform that provides the most secure and frictionless authentication on the planet. We stop ransomware and account takeover attacks in their tracks and dramatically improve the user experience. Beyond Identity’s state-of-the-art platform eliminates passwords and other phishable factors, enabling organizations to confidently validate users’ identities. The solution ensures users log in from authorized devices, and that every device meets the security policy requirements during login and continuously after that. Our revolutionary approach empowers zero trust by cryptographically binding the user’s identity to their devices and analyzing hundreds of risk signals on an ongoing basis. The company’s advanced risk policy engine enables organizations to implement foundationally secure authentication and utilize risk signals for protection, rather than just for detection and response.

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SERVER VIRTUALIZATION

Lightbits and Harel IT to Showcase NVMe Storage for Virtualized Clouds at VMware VForum 2022

Lightbits | March 24, 2022

VMware vForum – Lightbits Labs® (Lightbits®), a leader in NVMe®-based, scalable and software-defined elastic block storage for private and edge clouds, today announced their silver sponsorship of the VMware vForum 2022, in Tel Aviv, Israel, with Harel IT. To register or learn more about the event On the wake of the recent announcement that VMware is supporting NVMe/TCP, this is a great event for us to showcase high-performance, low latency NVMe storage for modern applications running in VMware-based clouds,” said Elie Barsheshet, CEO at Harel IT. “As sponsors of the event, it affords VMware users the opportunity to meet with us and learn how to deploy simple, efficient NVMe/TCP-based infrastructure services.” About Harel IT Harel Information Technologies strives to provide its customers high-end computing solutions while providing our customers with unparalleled service and support and long term relationships with our customers. We provide professional computer solutions for organizations and businesses. Since our inception in 1989, we have set a goal to lead the field of computing and communications solutions. Our commitment is to provide comprehensive solutions for hardware, peripherals, communication and turnkey project management (including the management and implementation of projects abroad). Harel Information Technologies is a business partner of the world's leading manufacturers, including: Lenovo, NetApp, Fujitsu, VMware, Microsoft, Commvault, Veeam and others. The business results allow the company to deal with projects on any scale, professional complexity and stringent schedule requirements and high level of availability. About Lightbits Labs Lightbits Labs (Lightbits) is leading the digital data center transformation by making high-performance elastic block storage available to any cloud. Creators of the NVMe® over TCP (NVMe®/TCP) protocol, Lightbits software-defined storage is easy to deploy at scale and delivers performance equivalent to local flash to accelerate cloud-native applications in bare metal, virtual, or containerized environments. Backed by leading enterprise investors including Cisco Investments, Dell Technologies Capital, Intel Capital, and Micron, Lightbits is on a mission to make high-performance elastic block storage simple, scalable and cost-efficient for any cloud.

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VIRTUAL SERVER MANAGEMENT

Netcracker Extends Strategic Relationship With T-Mobile, America’s 5G Leader

Netcracker Technology | February 02, 2022

Netcracker Technology announced that T–Mobile has extended its BSS and managed services partnership for its wholesale business, which includes the MVNO and IoT markets. Netcracker Digital BSS, including Netcracker Partner Management, and Netcracker Managed Services will help T-Mobile continue leveraging best-in-class capabilities for revenue management while optimizing a range of operations, such as reduced bill run times and improved billing accuracy. The complete BSS suite will allow T-Mobile to enhance customer experience across all channels. In addition, Netcracker will provide a comprehensive set of services, such as Agile and DevOps methodologies for development, configuration and delivery. Netcracker Digital BSS serves as T-Mobile’s billing platform for its wholesale line of business and is used to deliver the best possible offerings and customer experience across its growing subscriber base. “We are pleased to renew our partnership with Netcracker to help us realize current and future goals for our wholesale operations, including our industry-leading MVNO business as well as our IoT business, along with seamless operations and onboarding,” said Dan Thygesen, SVP and GM, Wholesale at T-Mobile. We are extremely proud to be the strategic partner of an industry trailblazer like T-Mobile, which continues to lead the increasingly competitive North American IoT, MVNO and wholesale markets with best-in-class technologies and differentiated service offerings for enterprise customers, partners and consumers. Our innovative and cutting-edge products and services provide T-Mobile with the tools to transform customer experience and support their business for future technologies.” Frank DeTraglia, Chief Customer Officer at Netcracker About Netcracker Technology Netcracker Technology, a wholly owned subsidiary of NEC Corporation, offers mission-critical digital transformation solutions to service providers around the globe. Our comprehensive portfolio of software solutions and professional services enables large-scale digital transformations, unlocking the opportunities of the cloud, virtualization and the changing mobile ecosystem. With an unbroken service delivery track record of more than 25 years, our unique combination of technology, people and expertise helps companies transform their networks and enable better experiences for their customers.

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Spotlight

In this video, we demonstrate imaging the primary rack in a VMware Cloud Foundation instance. We've deployed and configured the imaging appliance with the software bundle on a laptop that's plugged into the management switch. From here we'll kick off the imaging process that will deploy and perform the "first-boot" configuration of the two top-of-rack switches, the management switch, and the 12 qualified vSAN Ready Nodes in the system.

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