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Kaon Interactive Launches the First Metaverse Collaboration Platform for B2B Sales: LiveShare

Kaon Interactive | February 16, 2022

Kaon Interactive, the leading provider of interactive sales and marketing applications for B2B enterprise brands, has launched the first metaverse collaboration platform designed exclusively for B2B sales. LiveShare changes the customer's role from observer to an active participant during virtual meetings by enabling real-time multi-user collaboration within Kaon's applications. The result is increased customer engagement, personalization, and knowledge transfer; resulting in better buying decisions, faster.

Stop Presenting. Start Collaborating.
Tailored specifically for B2B sales engagements, LiveShare was designed around the philosophy that hybrid and virtual meetings must actively involve all participants, rather than rely on passive screen sharing which results in low engagement and distraction.

Unlike video conferencing solutions (like Zoom, WebEx, Teams) which are used for screen sharing of sales presentations, LiveShare is a virtual collaboration platform that enables sellers and buyers to interact, share insights, and immerse themselves in interactive storytelling applications that accelerate buyer consensus.

LiveShare provides the ability for each session attendee to have autonomous control within a shared digital application so that they can engage and explore value propositions and solution details at their own pace. This allows prospects to self-diagnose challenges, bring real problems to the surface for sellers, while also providing the salesperson a path to close. "LiveShare encourages full engagement by everyone while still maintaining a level of guidance by the Sales host to communicate differentiated value and provide real-time contextual knowledge," says David Gould, Senior Product Manager at Kaon Interactive. "All this results in faster learning and consensus buy-in."

The focus on metaverse collaboration (a digital space where people can engage with others or explore on their own) was in anticipation of the need for distributed enterprise sales teams to transition to experiences that are calibrated for an era of digital-first remote selling. What's remarkable about LiveShare is that it brings everyone together in one collaborative session with a sales host, where some of the users can experience and explore the application in full virtual reality (from within a VR headset) while others can be using a browser on a PC, and yet others can be in-person together on a touch-screen or using a Microsoft Surface tablet or iPad Pro. They will all be collaborating together, across geographies, and from their individual roles and perspectives.

The biggest engagement threat in virtual meetings is allowing attendees to unconsciously take the role of passive observer and subsequently tune out. Cognitive science has proven that engagement and active collaboration increases learning, which leads to more informed and enthusiastic buyers, independent of the venue."

Gavin Finn, Kaon CEO and president

In a recent study, Gartner noted that 80% of B2B sales interactions between suppliers and buyers will occur in digital channels by 2025. One of the greatest challenges for enterprise sales teams in a remote environment is keeping prospects engaged and paying attention. It was found that 67% of workers find it easier to be distracted during virtual meetings versus in-person. Communicating complex subjects that articulate the differentiated value in an enterprise environment requires both a set of visually engaging interactive applications and a robust platform built to create sustained economic value.

"The transition from presentation mode to collaboration and engagement is the most urgent challenge facing enterprise sales organizations," says Finn. "At Kaon, our technology and user experience innovations have created a paradigm shift in how complex selling and storytelling takes place in a virtual or hybrid environment."

About Kaon Interactive
Kaon Interactive is a B2B software company. Kaon's interactive sales and marketing applications simplify complex product and solution stories in a visually engaging way anywhere, anytime, turning prospects into customers. The company's interactive sales and marketing applications transform product and solution marketing content into visual storytelling experiences to deepen customer engagement, reduce marketing expenses and accelerate the  sales cycle. Both virtual and in-person, more than 5,000 Kaon interactive applications are being used worldwide by leading global B2B companies in such industries as life sciences, manufacturing, and technology.

Spotlight

As fundamental IT practices, backup and recovery have not changed in their importance. It remains critical for enterprises to protect their business-critical corporate data stores. The backup and recovery functions have, however, changed significantly with the advent of virtualization and cloud-based environments. Over the past several years, storage infrastructure has evolved from physical servers to virtualized servers, and has now evolved further to accommodate new platforms like containers and hybrid cloud. This has made the entire process of backup and recovery more complex and multi-nuanced.


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Supernatural and Tiffany Haddish Launch a Celebrity Workout Series in Virtual Reality

Supernatural | December 23, 2021

Supernatural, the leading virtual reality fitness experience, announced that actress, comedian and producer Tiffany Haddish will be its next guest coach. The breakout star will lead workouts in virtual reality as part of Supernatural's second annual This Year, Be You campaign that will kick off on January 1, 2022. Supernatural is a connected fitness app that uses the power and benefits of virtual reality—through the Meta Quest 2—to provide members with immersive health and wellness experiences. With workouts that integrate both mind and body movement, Supernatural creates an experience that is focused on making fitness fun. Supernatural offers members an industry-leading music library with the most expansive collection of major-label music with more than 1000 songs from the world's biggest artists, and awe-inspiring photoreal workout destinations that make working out a joyful experience. "I became addicted to Supernatural last year," saidTiffany Haddish. "I've never felt so powerful or had so much fun working out. I can travel the world from my living room, move to music I love, and feel like a superhero every day. My mission in life is to spread joy and empower people and, as a Supernatural Guest Coach, I get to spread that goodness in a way that also gets people sweating and smiling as they get a great workout." Tiffany Haddish will lead Supernatural members through the start of their 2022 fitness journey, encouraging everyone to make a resolution to embrace their true selves this year, all while breaking a sweat and having a great time. Throughout the month of January, she will coach four Supernatural sessions: Boxing, Flow—Supernatural's original cardio workout—guided meditation and a stretch session. Tiffany is not just a force for joy, she is a force for good, breaking boundaries and expectations with everything she does. With this series, we're proud to have her share her unmatched energy with the Supernatural community through a series of workouts that invite you to take on the most welcoming, positive and joyful new years resolution possible." Chris Milk, Supernatural Co-Founder and CEO Haddish has been very open about her own fitness journey, and already has a keen interest in the world of virtual reality. During the COVID-19 pandemic, Haddish started incorporating virtual reality into her workout routine and became hooked on Supernatural, losing over fifty pounds in the process. Supernatural members will have access to This Year, Be You with Tiffany Haddish starting on New Year's Day. Each Supernatural membership includes access to the full and ever-expanding catalog of integrated fitness offerings plus a curated selection of Supernatural Programs and Collections designed to help members meet individual fitness goals with results that benefit both body and mind. Sign up for a free trial followed by $18.99/month or $179.99/year. Membership automatically begins and renews monthly after the free trial ends. Cancel at any time. About Supernatural Supernatural launched in April of 2020 as the world's first subscription-based, full-body fitness service for virtual reality. Designed for Meta Quest and paired with your smartphone, Supernatural provides users with expertly coached daily workouts, detailed fitness tracking, an expansive catalog of music and a chance to exercise in the world's most beautiful locations without ever leaving home. About Tiffany Haddish Tiffany Haddish is a comedian, actress, and producer who was the breakout star of the smash comedy Girls Trip, where she appeared as the scene-stealing "Dina" alongside Jada Pinkett Smith, Queen Latifah, and Regina Hall. Her additional film and television work includes The Last O.G., Night School, The Carmichael Show, Keanu, and a turn as host of the 2018 MTV Movie and TV Awards. Her debut stand-up special, Tiffany Haddish: She Ready! From the Hood to Hollywood, debuted on Showtime in August 2017. In November 2017, she made history by becoming the first black female stand-up comedian to host Saturday Night Live. She currently lives in Los Angeles.

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A New Evolution of Stratodesk NoTouch Enables High Performance, and Secure, Hybrid Cloud Workspaces

Stratodesk | June 09, 2022

Stratodesk, the leading global EUC innovator of endpoint OS software, today announced the general availability of its latest software evolution, Stratodesk NoTouch OS 3.4. Answering top challenges facing enterprises in a new hybrid work world, Stratodesk NoTouch OS 3.4 increases the adoptability and useability of high performance, hybrid cloud workspaces. Stratodesk’s newest operating system accomplishes this through the addition of capabilities enabling simpler end-user experiences, advanced, high resolution protocols, and integration of the latest Cloud and VDI solution provider software releases. "According to our primary research, 81% of technology-based workers perform at least some job tasks outside of the physical office," noted Steve Brasen, Research Director at Enterprise Management Associates. "Most legacy technologies are not equipped to securely deliver IT services to remote users without impeding their productivity. Stratodesk NoTouch OS 3.4 works with existing IT infrastructures to create consistent user experiences, and the newly released self-service capabilities enables broad deployment with ease." Stratodesk NoTouch OS 3.4 Addresses Challenges Facing IT by Enabling Hybrid Work In 2022, ensuring the effectiveness of secure, high performance, hybrid cloud workspaces is a key challenge facing IT leaders. Businesses continue to seek new and better ways to provide their workers with workplace flexibility. In fact, a recent study found 100% of IT leaders polled desired a hybrid work model. To achieve this without making sacrifices in productivity, enterprises require a more powerful, more adoptable, and easier to use endpoint OS than any previously available on the market. Stratodesk addresses this need with a new evolution of Stratodesk NoTouch software. Stratodesk NoTouch OS 3.4 boasts critical features to enable the new, secure hybrid work world. It also includes the biggest graphical user interface (GUI) update since the last major update released in 2021 – a new first-time installation wizard and sleek new design elements that streamline end user experience. Together these improvements will reduce helpdesk requests for large enterprises by making the endpoint easier to set up and interact within remote work scenarios. A Simpler Out-of-the-Box Experience for Stratodesk NoTouch OS Enabling Customers to be Self Intuitive Updates made to the GUI will deliver a simpler out-of-the-box experience of Stratodesk NoTouch OS. First time Stratodesk NoTouch admins remain in full control, all while end users can take a simpler self-serve approach. The updated installation process will guide system admins step-by-step through a process that will make endpoint deployment across thousands of devices easier – delivering on Stratodesk’s mission to ease adoptability for enterprise customers. New graphical elements include several additional icons to compliment the minimalistic design of Stratodesk NoTouch OS . An ideal alternative to the traditional “hotkey” approach, these icons are an easy and intuitive way for remote workers to manage their networks, enable multi-monitor display, and access their sound settings. Natively Cloud Friendly Updated Clients to Enable Cloud Workspaces are Included Ultimately, updates made to the Stratodesk NoTouch OS out-of-the-box experience will embolden Cloud and traditional VDI workspaces. “In 2022, we expect to see more businesses look to the cloud to enable hybrid work,” says Stratodesk Strategic Alliances VP Ricardo Antuna. “Regardless of the physical locations of endpoints, Stratodesk NoTouch OS 3.4 is designed to ease challenges in scaling hybrid deployments and the adoptability of hybrid workspaces.” To achieve easier adoptability and scalability for secure cloud workspaces, Stratodesk maintains its historic first day deployment for brand new Linux clients as they become available from VDI/Cloud solution providers including Citrix, Microsoft, Nutanix and VMware. Stratodesk NoTouch OS and NoTouch Center are fully cloud native, and let customers choose any on premises or cloud-based solution to empower their hybrid workspace deployments. “Adoptability in a hybrid work world is a greater necessity than ever before,” says Stratodesk founder and CEO, Emanuel Pirker. “By ushering in a new evolution of Stratodesk software, we are effectively saying ‘we’re here for it’. Hybrid work has never been so compelling an offering, enabling everything from retaining better talent, increased productivity, all while providing a better work-life balance. Of course, making the user experience for remote workers as seamless as possible is vital to the productivity of any organization. Updates made to Stratodesk NoTouch OS reflect changes in the modern work world as we all jointly seek a new and better way for hybrid work.” Furthering the advancement of scalability in hybrid work deployments are the latest updates to Stratodesk Cloud Xtension. Stratodesk has enhanced the already extensive capabilities of Stratodesk Cloud Xtension, effectively improving scalability performance for hybrid cloud deployments. Stratodesk NoTouch OS is the First EUC Endpoint Software Support to Support Mechdyne TGX Adding to its history of firsts, Stratodesk NoTouch OS 3.4 includes the availability of Leostream within Stratodesk NoTouch OS. Available natively, Stratodesk NoTouch OS is the first endpoint OS to enable Mechdyne TGX via Leostream, natively, allowing for powerful high powered graphical content for remote endpoints. Advanced use cases benefiting from these enhancements range from media and entertainment to oil and gas, and the highly demanding (from a graphics perspective) world of editing production houses. A US government defense contractor initially seeking a PCoIP solution capable of handling high resolution content, opted for Mechdyne TGX and its inclusion within Leostream and are working closely with Stratodesk to enable this solution within their Cloud deployment. “By partnering with Stratodesk, we are able to provide a seamless experience to workers around the world,” says Karen Gondoly, Leostream CEO. “Stratodesk customers can take advantage of connecting to their virtual and cloud desktops via their preferred display protocol. Our joint relationship with Mechdyne also makes it possible to leverage the powerful TGX protocol for high end resolution.” “By integrating with Stratodesk and Leostream, we are able to deliver the world’s first iteration of a Thin Client OS that includes our powerful TGX protocol for high end graphics displays,” said Cathy Lascara, VP of Software at Mechdyne. “TGX is ideal for demanding scenarios in energy, engineering, entertainment and loves high resolution and multi-monitor - making it ideal for the enterprise.” Compressed Imaging Makes Stratodesk NoTouch OS Faster than Ever Before Additionally, Stratodesk NoTouch OS 3.4 uses a new compression technique that leads to improved performance, making Stratodesk NoTouch OS faster than ever before. This advanced speed allows IT to maximize the time saving benefits they have already come to expect from imaging and deploying new devices with Stratodesk NoTouch OS across entire deployments, and thousands of endpoints. Customers wanting a deeper look into what Stratodesk NoTouch OS 3.4 offers can access via their Customer Portal the release notes for a full rundown of new features. 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Stratodesk’s agile and customer-centric, Linux-based managed OS software, Stratodesk NoTouch, is defining end user computing with its freedom to transform any device into a cloud-ready and highly secure endpoint, enabling companies to cost-effectively manage their unified VDI endpoint deployments and secure digital perimeters. Stratodesk’s software works seamlessly across all x64, x86 and ARM/Raspberry Pi based hardware products, increases endpoint security, and simplifies user experience. Today, with nearly one million licenses deployed globally across multiple industries, Stratodesk prides itself on its authenticity and dedication to delivering the most innovative software solution to its customers.

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Scale Computing Named a Finalist in Storage Magazine, SearchStorage 2021 Products of the Year Awards

Scale Computing | January 27, 2022

Scale Computing, a market leader in edge computing, virtualization, and hyperconverged solutions, announced that its HC3 for Video Surveillance has been selected as a finalist in TechTarget’s Storage Magazine and SearchStorage.com’s annual Products of the Year Awards for 2021. TechTarget named Scale Computing’s HC3 Video Surveillance, a Milestone validated solution, as a finalist in the Hyperconverged & Composable Infrastructures category. In its announcement, SearchStorage highlighted that Scale Computing’s HC5250D-V appliance “is purpose-built to be the infrastructure for video management systems and building automation systems. The product combines the high availability, simplicity, and scalability of Scale Computing's popular HC3 family. Video surveillance is one of the most prevalent edge uses, and this product fits into a small footprint.” There is a growing need for edge computing to support an application-driven world as technology continues to extend its way into every part of the business. The need for video surveillance implementations are critical to business security and monitoring, and traditional video management systems simply aren’t enough for organizations today. We are committed to delivering innovative solutions, like video surveillance and HC3 Edge technology, to bring simple, available, and affordable infrastructure for applications in places where IT resources are impossible.” Jeff Ready, CEO and co-founder of Scale Computing Organizational demands for video surveillance and security systems continue to evolve to ensure assets, facilities, and people are protected. Scale Computing solves the challenge and complexity of virtualization deployments of video surveillance and access control applications for both customers and systems integrators alike. Verified to run on the most popular VMS solutions including Milestone, Digital Watchdog, and Axis, the HC3 Video Surveillance solution combines the scalability, simplicity, and high availability of Scale Computing’s HC3 family. This news follows exciting award wins for the company, including: Scale Computing’s HC3 Video Surveillance named a winner for the 2021 CRN Tech Innovator Awards in the Edge Computing category. Scale Computing named on CRN’s 2021 Edge Computing 100 list. Winner in both the Edge Computing category and the Converged/Hyperconverged Infrastructure category, of the 2021 CRN Annual Report Card (ARC) Awards. This is the third consecutive year Scale Computing has been recognized as a CRN ARC Award winner. Scale Computing HC3 received two TrustRadius 2021 Top Rated Awards, in Hyperconverged Infrastructure and Server Virtualization. Scale Computing received a 5-Star rating in CRN’s 2021 Partner Program Guide. The Storage Magazine 2021 Products of the Year Awards recognizes winners in five categories: Backup and Disaster Recovery Hardware, Software and Services; Cloud Storage; Disk and Disk Subsystems; Hyperconverged and Composable Infrastructures, and Storage System and Application Software. All enterprise storage products were judged based on technological innovation, performance, ease of integration, ease of use and manageability, functionality, and value. About Scale Computing Scale Computing is a leader in edge computing, virtualization, and hyperconverged solutions. Scale Computing HC3 software eliminates the need for traditional virtualization software, disaster recovery software, servers, and shared storage, replacing these with a fully integrated, highly available system for running applications. Using patented HyperCore technology, the HC3 self-healing platform automatically identifies, mitigates, and corrects infrastructure problems in real-time, enabling applications to achieve maximum uptime. When ease-of-use, high availability, and TCO matter, Scale Computing HC3 is the ideal infrastructure platform.

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Atos and VMware Join Forces to Help Organizations and Industries Derive Value from Data More Easily

Atos | May 05, 2022

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As fundamental IT practices, backup and recovery have not changed in their importance. It remains critical for enterprises to protect their business-critical corporate data stores. The backup and recovery functions have, however, changed significantly with the advent of virtualization and cloud-based environments. Over the past several years, storage infrastructure has evolved from physical servers to virtualized servers, and has now evolved further to accommodate new platforms like containers and hybrid cloud. This has made the entire process of backup and recovery more complex and multi-nuanced.

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