5 TIPS TO NAIL YOUR VIDEO MARKETING STRATEGY

Oftentimes, our social media video marketing efforts are weighed down by our own customers for the lack of thoughtful stories that can touch upon them. These are like run-of-the-mill, telling everything that the target viewers are least interested in knowing. And the heavy budgets we utilize to create a ‘so called’ powerful video is usually downcast as a no-brainer. There does exist a gap between what we do and what is expected of us. Whether it is B2B video marketing or B2C video marketing, the underlying objective of filling the gap remains the same. Read aloud to know what it takes to fill the gap and take you closer to your target audience through effective video marketing strategies.

Spotlight

ASI System Integration, Inc

ASI System Integration, Inc. (ASI) is North America’s leading independent provider of IT services and solutions. As a leading system integrator, ASI builds world-class IT solutions that fit the unique requirements of customers. Representing the most influential OEMs in the industry, ASI rides on the cutting edge of the technology wave. That is, we know technology, where it's been, and where it's going.

OTHER ARTICLES
Virtual Desktop Tools, Server Hypervisors

Addressing Multi-Cloud Complexity with VMware Tanzu

Article | April 28, 2023

Introduction With cloud computing on the path to becoming the mother of all transformations, particularly in IT's ways of development and operations, we are once again confronted with the problem of conversion errors, this time a hundredfold higher than previous moves to dispersed computing and the web. While the issue is evident, the remedies are not so obvious. Cloud complexity is the outcome of the fast acceleration of cloud migration and net-new innovation without consideration of the complexity this introduces in operations. Almost all businesses are already working in a multi-cloud or hybrid-cloud environment. According to an IDC report, 93% of enterprises utilize multiple clouds. The decision could have stemmed from a desire to save money and avoid vendor lock-in, increase resilience, or businesses might have found themselves with several clouds as a result of the compounding activities of different teams. When it comes to strategic technology choices, relatively few businesses begin by asking, "How can we secure and control our technology?" Must-Follow Methods for Multi-Cloud and Hybrid Cloud Success Data Analysis at Any Size, from Any Source: To proactively recognize, warn, and guide investigations, teams should be able to utilize all data throughout the cloud and on-premises. Insights in Real-Time: Considering the temporary nature of containerized operations and functions as a service, businesses cannot wait minutes to determine whether they are experiencing infrastructure difficulties. Only a scalable streaming architecture can ingest, analyze, and alert rapidly enough to discover and investigate problems before they have a major impact on consumers. Analytics That Enables Teams to Act: Because multi-cloud and hybrid-cloud strategies do not belong in a single team, businesses must be able to evaluate data inside and across teams in order to make decisions and take action swiftly. How Can VMware Help in Solving Multi-Cloud and Hybrid-Cloud Complexity? VMware made several announcements indicating a new strategy focused on modern applications. Their approach focuses on two VMware products: vSphere with Kubernetes and Tanzu. Since then, much has been said about VMware's modern app approach, and several products have launched. Let's focus on VMware Tanzu. VMware Tanzu Tanzu is a product that enables organizations to upgrade both their apps and the infrastructure that supports them. In the same way that VMware wants vRealize to be known for cloud management and automation, Tanzu wants to be known for modern business applications. Tanzu uses Kubernetes to build and manage modern applications. In Tanzu, there is just one development environment and one deployment process. VMware Tanzu is compatible with both private and public cloud infrastructures. Closing Lines The important point is that the Tanzu portfolio offers a great deal of flexibility in terms of where applications operate and how they are controlled. We observe an increase in demand for operating an application on any cloud, and how VMware Tanzu assists us in streamlining the multi-cloud operation for MLOps pipeline. Apart from multi-cloud operation, it is critical to monitor and alarm each component throughout the MLOps lifecycle, from Kubernetes pods and inference services to data and model performance.

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Server Hypervisors

Researchers Explore Details of Critical VMware Vulnerability

Article | September 9, 2022

Researchers have published the details of an investigation into CVE-2020-3952, a major vulnerability in VMware's vCenter that was disclosed and patched on April 9. The flaw was given a CVSS score of 10. CVE-2020-3952 exists in VMware's Directory Service (vmdir), which is a part of VMware vCenter Server, a centralized management platform for virtualized hosts and virtual machines. Through vCenter Server, the company says, an administrator can manage hundreds of workloads. The platform uses single sign-on (SSO), which includes vmdir, Security Token Service, an administration server, and the vCenter Lookup Service. Vmdir is also used for certificate management for the workloads vCenter handles.

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Virtual Desktop Tools, Virtual Desktop Strategies

Discovering SCVMM and Its Features

Article | June 8, 2023

System Center Virtual Machine Manager (SCVMM) is a management tool for Microsoft’s Hyper-V virtualization platform. It is part of Microsoft’s System Center product suite, which also includes Configuration Manager and Operations Manager, among other tools. SCVMM provides a single pane of glass for managing your on-premises and cloud-based Hyper-V infrastructures, and it’s a more capable alternative to Windows Server tools built for the same purpose.

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Virtual Desktop Strategies

Digital Marketplace: The Future of E-commerce

Article | July 12, 2022

It is no surprise that e-commerce has grown dramatically in recent years. I don't want to be boring, but certainly the pandemic and a few other market factors have had a role. From ancient times, marketplaces of all shapes and sizes have served as the foundation for all types of business. As the world transforms and becomes more digital, the rise of digital marketplaces, e-commerce, and other types of online business is exploding. E-commerce marketplace platforms are rapidly expanding in the digital environment and are expected to acquire momentum as the future of e-commerce. This increase is because of the fact that online marketplaces combine user demand and provide customers with a broader selection of products. Digital Marketplaces Are the Way to the Future of E-Commerce Without a doubt, online marketplaces will dominate the e-commerce business in the coming years. According to Coresight Research, marketplace platform revenue will more than double, reaching around $40 billion in 2022. This means that by 2022, online marketplaces will account for 67% of worldwide e-Commerce revenues (Forrester). Today, the issue is not whether you sell online but how far you can reach. E-commerce offers limitless opportunities, and all you need to do is keep pace with the trends. What are you doing right now? How far can you go? Have you already made the transition from local to global? Digital marketplaces are indeed the way of the future of e-commerce. The earlier you realize this and integrate it into your sales and marketing approach, the better. I really mean it. The world is changing, and your competitors are not sleeping. You cannot overlook this trend if you really want to stay ahead. It's all about the people in business, as it has always been. Understanding who you're pitching to is critical to your success. You should be aware. Everything you do in business should get you closer to your target audience. Closing Lines: Digital marketplaces are indeed the future of commerce. People will inevitably start shopping online even more in the future. That implies methods and means will be developed to make such transactions easier for the common individual. Explore how your business might profit from these markets and trends that suggest the future of physical and online shopping.

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Spotlight

ASI System Integration, Inc

ASI System Integration, Inc. (ASI) is North America’s leading independent provider of IT services and solutions. As a leading system integrator, ASI builds world-class IT solutions that fit the unique requirements of customers. Representing the most influential OEMs in the industry, ASI rides on the cutting edge of the technology wave. That is, we know technology, where it's been, and where it's going.

Related News

SALESFORCE LAUNCHES NEW HYBRID CMS PLATFORM 'SALESFORCE CMS

DECK7 | November 12, 2019

Demand owns content, and with the release of 'Salesforce CMS', it’s clear that Salesforce is putting the control squarely with demand, not to mention delighting the creative marketer with more power through additional tools for creating content that are expected to work well right out of the box (er… cloud). Customers have become accustomed to consuming content across multiple channels and platforms which requires marketers to provide for seamless integration of their content. Enterprises have always been challenged by using multiple systems for their content management. Salesforce CMS addresses these common content challenges and promises more.

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DECK 7 INTERVIEWS SANGRAM VAJRE, CO-FOUNDER & CHIEF EVANGELIST AT TERMINUS

DECK7 | January 13, 2020

DECK 7 is proud to present an exciting interview with the Co-Founder & Chief Evangelist at Terminus, Sangram Vajre. He is an author, keynote speaker, 3x CMO, host of the daily #FlipMyFunnel podcast, entrepreneur and category maker. Sangram has been a driving force behind the success of Terminus and building the ABM subcategory of marketing technology. Before co-founding Terminus, Sangram was Head of Marketing at Pardot through its acquisition by ExactTarget and then Salesforce. A contributing columnist for Inc., he wrote the book, "Account-Based Marketing For Dummies" and is the mastermind behind #FlipMyFunnel, a B2B podcast series that has now over 500 episodes and continues to rate in the top 50 business podcasts.

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DECK 7 FRAMEWORK FOR DIGITAL™ REDEFINES ITS B2B MODEL FOR 2020 LEAD-GEN GOALS

DECK7 | January 20, 2020

DECK 7 Inc., a top lead generation company based in San Diego, California, has gone beyond its peers and competitors in their digital marketing efforts for 2020. An esteemed digital marketing and media company, known for executing campaign management and content services to its clients and partners worldwide, DECK 7 has built a comprehensive system to track buyers and influencers, build behavioral models, and putting all the vast intelligence it generates into the hands of its marketing partners. The DECK 7 Framework For Digital™ is the outcome of several years of working together with some of the most innovative and successful companies in the world, and is based on the collective learning and shared experiences across thousands of digital marketing campaigns.

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SALESFORCE LAUNCHES NEW HYBRID CMS PLATFORM 'SALESFORCE CMS

DECK7 | November 12, 2019

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DECK 7 INTERVIEWS SANGRAM VAJRE, CO-FOUNDER & CHIEF EVANGELIST AT TERMINUS

DECK7 | January 13, 2020

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DECK 7 FRAMEWORK FOR DIGITAL™ REDEFINES ITS B2B MODEL FOR 2020 LEAD-GEN GOALS

DECK7 | January 20, 2020

DECK 7 Inc., a top lead generation company based in San Diego, California, has gone beyond its peers and competitors in their digital marketing efforts for 2020. An esteemed digital marketing and media company, known for executing campaign management and content services to its clients and partners worldwide, DECK 7 has built a comprehensive system to track buyers and influencers, build behavioral models, and putting all the vast intelligence it generates into the hands of its marketing partners. The DECK 7 Framework For Digital™ is the outcome of several years of working together with some of the most innovative and successful companies in the world, and is based on the collective learning and shared experiences across thousands of digital marketing campaigns.

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